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Getting Started

Quick Start

Get Pounce running in under 10 minutes. Sign up, create your first form, and watch AI respond to leads.

Prerequisites

  • A server with Node.js 20+ (or a Vercel account for hosted)
  • A sending provider API key: Resend, SendGrid, or Mailgun
  • An LLM API key (OpenAI, Anthropic, or Ollama for self-hosted)

Step 1: Sign Up

Go to pouncefirst.com/signup and create your account. No credit card required — the free tier includes 100 leads/month.

Step 2: Run the Setup Wizard

After signing in, Pounce walks you through:

  1. Business info — Company name, industry, description (this feeds the AI’s context)
  2. Sending provider — Enter your Resend, SendGrid, or Mailgun API key
  3. AI tone — Choose a response style or write custom instructions
  4. Booking provider (optional) — Connect Cal.com or Calendly for meeting scheduling

Step 3: Create Your First Form

  1. Go to Forms in the admin dashboard
  2. Click New Form
  3. Add fields (name, email, message are included by default)
  4. Customize the submit button text and success message
  5. Save the form

Step 4: Embed the Form

Each form has an Embed button that gives you a script tag. Paste it into any page:

<script src="https://yourdomain.com/f/your-form-slug/embed.js"></script>

The form renders with your brand colors and submits directly to Pounce.

Step 5: Watch AI Respond

Submit a test lead through your form. Within seconds:

  1. The lead appears in your Leads dashboard
  2. Pounce generates a personalized AI response
  3. The response is sent via your sending provider
  4. The conversation appears in Conversations for review

Next Steps

Questions? Contact us or visit Support